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Why partnerships matter

Strategic partnerships are becoming a cornerstone of modern logistics. For Consumer companies navigating increasingly complex global supply chains, collaboration offers a path to greater efficiency, resilience, and innovation.


Discover the power of partnership in logistics

Whether with competitors, suppliers, or regulatory bodies, these partnerships create mutual value and help companies adapt to shifting market demands.

According to our Statista Consumer Logistics Report, 80% of companies that prioritize supplier networks are engaging in industry alliances or consortia, with Retail & Home leading at 89%. Consumer companies view these partnerships as tactical tools and strategic pillars for building long-term resilience.

Here are more partnership trends and statistics emerging from our Statista Consumer Logistics Report data.

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Competitors becoming allies


In a landscape marked by rising costs and operational complexity, competitors are finding common ground. Companies are choosing horizontal collaboration, where they cooperate to share infrastructure and services.

This trend is driven by necessity. According to the Statista report, 59% of companies now prioritise risk management frameworks to enhance supply chain resilience, with Retail & Home leading at 71%. By pooling resources, companies can reduce costs, improve service levels, and respond more effectively to disruptions.

Integration for impact


In modern logistics practices, it’s more common for companies to share warehousing and transportation networks. This approach reduces operational costs and environmental impact by minimizing empty trips and optimizing asset use.

As companies restructure to reduce reliance on high-risk regions, 51% are pursuing diversification and 55% are expanding their supplier networks. Shared services support these goals by enabling flexible, scalable logistics solutions.

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Data sharing


Digital platforms play a key role in optimizing routes, reducing delays, and enabling real-time decision-making. Among companies focused on resilience, 57% are adopting advanced technologies like AI to manage trade regulations and anticipate risks.

By sharing data across partners, companies can improve shipment tracking, streamline customs processes, and enhance last-mile delivery.

Regulatory and legal partnerships


Global trade is governed by a patchwork of regulations, and partnerships are essential for navigating this complexity. Through collaboration with legal and regulatory experts, companies can ensure compliance, accelerate customs clearance, and manage tax obligations effectively.

73% of companies now create contingency plans for high-risk regions or suppliers, while 69% are monitoring political developments to stay ahead of potential disruptions. These efforts are often supported by partnerships that provide local expertise and regulatory insight.

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Strength in supplier networks


Supplier relationships are evolving from transactional to strategic. Among companies focused on supplier networks, 61% are adding new suppliers to diversify risk, especially in Fashion & Lifestyle (68%) and Retail & Home (67%). While 61% are focused on deepening collaboration with existing suppliers, 65% of these companies engage in collaborative problem-solving with suppliers, revealing how partnership is key to resilience.

Summary


Partnerships may be the secret key to sustainable, strategic logistics.

In an era of uncertainty and complexity, partnerships are proving to be one of the most powerful tools in the logistics playbook. Whether through shared infrastructure, data collaboration, or regulatory alignment, strategic partnerships enable companies to build stronger, more agile, and more sustainable supply chains.

2025 Statista Consumer Logistics Report

See what’s next for consumer supply chains. Learn how your business can stay ahead of the curve.

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